Located in SHGC Driving Range, Fraser is a bistro and lounge offering unique experience of modern food & beverage with beautiful view with a driving range as their entertainment. The branding of Fraser take the inspiration from the history of golf, which closely related to the Scottish culture.
Comes from a Scottish Clan name, Fraser is one of the oldest Clan since the Clan's founder gained lands in the 13th century. The Scottish people are known for their trait of being extremely friendly and welcoming to everyone. Our approach to brand building is to bring the welcoming and friendly atmosphere of Scottish families to be the vibes of Fraser, we want to make everybody feels at home yet feel a sense of community and togetherness through comfortable modern interiors, comfort food and friendly table service.
©2022KOPFCREATIVES | Brand Strategist: Enrico Varian | Art Director: Alice Esmeralda | Graphic Designer: Sheila Abigail | Project Manager: Kevin Iskandar
